Craig’s Services

Digital Strategist TrainingSERVICES I OFFER
I simply help clients leverage limited virtual resources to create sustainable competitive advantage.

I offer a practical, step-by-step approach and every online project must start with a strong foundation of Web skills, almost all of my projects are based in some sort of information acquisition (outlined below).

In today’s online business world, you are expected to have the ability to know when there is a need for information, to be able to identify, locate, evaluate, and effectively use that information for the issue or problem at hand.

And to that end, I offer clients the following customizable, tailored packages and/or hourly consulting and training.

CONSULTING
One-on-one consultations are available to individuals or organizations who want to discuss higher level virtual presence and/or marketing strategies.

If you would like to train your staff on various virtual efforts, I can work with you to create a clear training plan that will meet your training goals.

I can charge by the hour or develop a custom package. Please contact me to set up an initial consultation to discover your specific needs.

WORKSHOPS & SEMINARS
Workshops and seminars can be tailored to meet your organization’s specific needs and can be held on your own premises or can be arranged at off-site facilities.

Workshop pricing is based on the number of participants attending, up to a maximum of 10 people. To find out more, please contact Craig Barry via email at learn [at] craigbarry.com, stating what type of workshop you are interested in, the number of people expected to attend and any special requirements.

The following current Virtual Strategist Workshops are suitable for all levels of experience and cover the following topics:

◊ GOOGLE ESSENTIALS
This workshop is designed with professionals in mind and by the end of the workshop, participants will understand the basic essentials needed to effectively navigate Google’s vast array of information tools.

◊ UNZIPPING GOOGLE SEARCH
This 4 hour workshop is designed for individuals, students or organizations who want to learn the best ways to use search tools effectively, either for day-to-day use or for specific research. It covers Google’s variety of valuable search tools and techniques, as well as strategies used for evaluating web pages, a valuable 21st century skill that every web searcher should master.

◊ PERSONAL BRANDING
This workshop provides tips for managing your personal brand portfolio which includes everything from your portfolio web page to your presence on popular social networks.

Training is also available on an hourly basis for those who desire guidance on upgrading their Personal Brand to achieve their online presence goals.

◊ WORDPRESS DEVELOPMENT
This introductory workshop teaches you how to get your website up and running quickly along with the right way to administer and customize your website.

Whether you want to keep family and friends updated on your latest adventures, post pictures of your new puppy, or communicate your passion with millions of readers worldwide, this workshop is for you!

Training is also available on an hourly basis for those who need training on how to utilize WordPress to achieve their online presence goals.

◊ GOOGLE APPS ESSENTIALS
This workshop is designed to teach new Google Apps Users how to get the most out of the Google Apps Suite and is excellent for individuals transitioning from an office environment to a Google Apps environment. Developing the skills to benefit from Google Apps is key to enjoying using the cloud.

Training is also available on an hourly basis for those who need training on how to utilize Google Apps to achieve their online presence goals.

◊ AMAZON SELLING ESSENTIALS
The Amazon Marketplace is an enticing option for small businesses that want to leverage the power of Amazon to market and sell products online; this workshop helps clarify the ins and outs of the platform. It covers what you can sell through Marketplace and what Amazon will charge you for the privilege. How to set up a professional or small-merchant/individual account, and create product listings. How to use Seller Central to manage orders, create reports, manage inventory, and keep tabs on cash. Best practices for managing customers and reviews and finally the pros and cons of shipping products yourself vs. using the Fulfillment by Amazon (FBA) service.

Training is also available on an hourly basis for those who desire individual guidance on how to set up and run a successful Amazon business.